Wednesday, July 18, 2012

Marissa Mayer is the New Yahoo! CEO!

Marissa Mayer is the new president and CEO of Yahoo. Yahoo gave out a press release announcing her appointment as the next ‘Chief Yahoo!”. Marissa Mayer had been a part of Google’s core team for the past 13 years and she resigned from her post at Google over the telephone. She has gone on to become the fifth CEO Yahoo! has seen in the past 5 years.
Marissa has gained distinction in designing and execution of technology products. And this is why Yahoo! considers her ideal for the post. As Fred Amoroso, Chairman of the Board of Directors ay Yahoo! said- “The Board of Directors unanimously agreed that Marissa’s unparalleled track record in technology, design, and product execution makes her the right leader for Yahoo! at this time of enormous opportunity.”
Mayer announced her new role on Google+ with a link to the official Yahoo! announcement:
Marissa Mayer is the New Yahoo! CEO!
She shared the news on Twitter too as well as the news that she is expecting a baby boy soon (in the fall- will Yahoo! have to arrange for an interim person in charge while she is away?):
Marissa Mayer is the New Yahoo! CEO!
Marissa has worked at several key positions during her time at Google and has headed top products like Google Local, Maps, and Images. Mayer said on her new position, “I am honored and delighted to lead Yahoo!, one of the internet’s premier destinations for more than 700 million users. I look forward to working with the Company’s dedicated employees to bring innovative products, content, and personalized experiences to users and advertisers all around the world.”
Marissa is known for her success in creating user-centered product designs and that is why she seems the right person to take Yahoo! products to the top. Marissa has a huge challenge before her as she has to get back Yahoo! on track, something that the past 4 CEOs have been unsuccessfully trying to do over the years. Here is a list of Yahoo CEOs:
  • Tim Koogle (1995- 2001)
  • Terry Semel (2001-2007)
  • Jerry Yang (2007-2009)
  • Carol Bartz (2009-2011)
  • Scott Thompson (Jan 2012-April 2012)
Carol Bartz was fired over the phone, and Scott Thompson had to step down because of the issues investors found in his resume. Mayer is also joining Yahoo's Board of Directors and the internet fraternity has as a whole shown faith in her ability to steer Yahoo! out of troubled waters.

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